Resource Center

Our resource center provides the most up-to-date materials to help vegan advocates improve their communication, strategic thinking, sustainability, and relational skills. We update this section regularly, so please check back to stay informed.

  • Article

    “Reduce” Or “Go Veg”? Effects On Meal Choice

    Jo Anderson

    A Faunalytics study found that advocating for meat reduction led to more meatless meal purchases than advocating for vegetarianism, because so many more people were willing to try reduction…

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  • Article

    No One’s Paying Me To Cry: Burnout And Animal Advocacy

    Owen Rogers

    Burnout is a phenomenon common in advocacy circles, in which people in the movement simply lose the emotional (and sometimes physical) capacity to continue their work…

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  • Article

    Extreme And Effective Aren’t The Same

    Sara Streeter

    Extreme protest tactics may garner coveted media attention for a movement. At the same time, these tactics can alienate potential supporters…

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  • Article

    Slow Opinion

    Tobias Leenaert

    You know all this talk about doing slowing down? I’m not really that much of a fan. At least not for changemakers, people who want to make the world a better place…

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  • Article

    Effective Animal Campaigning: Current Knowledge and Guiding Principles

    Mia Rishel

    At its core, effective animal campaigning means maximizing the suffering spared for every dollar we spend. Recently, a research review from the Vegan Society provided recommendations for creating the most effective campaigns…

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  • Article

    HR Survival Guide for Small Organizations

    Animal Charity Evaluators

    In this document ACE compiled best practices around all key areas of HR: hiring, compensating, and developing/managing staff—with extra attention to legal essentials…

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  • Article

    Essentials for Nonprofit Operations Management

    Animal Charity Evaluators

    This guide is intended to give an overview of the operational responsibilities of nonprofit organizations…

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  • Article

    Respect in the Workplace Policy

    Animal Charity Evaluators

    This is an internal policy document that ACE developed to demonstrate their commitment to complying with all non-discrimination and anti-harassment laws in all of the countries in which they operate…

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  • Article

    A Meaningful Life: Making a Real Difference in Today’s World

    Matt Ball

    Those who are successful in making the world a better place are students of human nature. They understand that each of us is born with a certain intrinsic nature, raised to follow specific beliefs, and taught to hold particular prejudices…

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  • Article

    Effective Advocacy: Stealing from the Corporate Playbook

    Bruce Friedrich

    Over the years, I’ve found that those of us who are concerned about a better world are often so overwhelmed by the enormity of suffering that we work so hard that we never stop to…

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  • Article

    Helping Animals: What Do the Facts Say?

    Matt Ball

    Here is the fundamental question: Do we want fewer animals to suffer on factory farms? It is important to decide if this is our bottom line, because the facts indicate a course of action…

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  • Article

    How Animal Welfare Advances Veganism and Animal Rights

    Karen Dawn / Huffington Post

    Over a decade ago, when I learned of the institutionalized cruelty under which billions of animals suffer, I gave them my word that I would devote my life to trying to help them. I soon realized that while changing my…

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  • Article

    Nonprofit: Measure Thyself

    Mass Non Profit News

    Doing good is not good enough for nonprofits; today they must also prove how well they’re performing. It’s why they should read Building a Performance Measurement System: Using Data to Accelerate Social Impact, a new book aimed at helping non…

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  • Article

    Our Voices, Our Movement: How Vegans Can Move Beyond the “Welfare-Abolition Debate”

    Melanie Joy

    For years I have remained silent on the “welfare-abolition debate,” believing that my limited time and energy as an activist were best directed elsewhere. But recent events have compelled me to witness the profound anger…

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  • Article

    Preventing Ex-Vegans: The Power of Ethics

    Ginny Messina / The Vegan RD

    Helping people go vegan is great. But it’s meaningless if we can’t help them stay vegan. Last week, I wrote about how overhyping the benefits of a vegan diet can result in ex-vegans. One of the reasons people abandon vegan…

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  • Article

    Preventing Ex-Vegans: Why Feeling “Normal” Matters

    Ginny Messina / The Vegan RD

    This is my fourth and final (for now) post on tactics for preventing ex-vegans. My thoughts on this topic come from several different types of evidence including research in vegans and vegetarians as well as research on…

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